Reviewed by Harsh Desai · Last reviewed:
Peec AI
AI search analytics for marketing teams
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Peec AI is an AI search analytics platform from Peec AI, a Berlin-based startup with $29M in funding and 2,000+ marketing teams as customers (including n8n and ElevenLabs). It tracks how your brand appears inside answers from ChatGPT, Perplexity, and Google AI Overviews, then scores Visibility, Position, and Sentiment so marketing teams can prove and improve AI search presence.
What Peec AI does:
- •Daily AI visibility tracking runs synthetic prompts every 24 hours across ChatGPT, Perplexity, and Google AI Overviews and logs whether your brand is mentioned, where in the answer it appears, and the surrounding sentiment.
- •Competitive benchmarking side-by-side share-of-voice and citation-frequency reports against up to 10 competitors so you can see exactly where rivals are winning prompts you should be on.
- •Citation source analysis shows the exact URLs, snippets, and surrounding text for each citation so you know which pages AI engines actually pull from when answering buyer questions.
- •Multi-country tracking monitor AI search visibility across separate locales (US, UK, DE, etc.) so global brands can spot regional gaps in AI presence.
- •MCP support (Peec MCP, May 2026) connect Peec data to Claude, Cursor, or any MCP-compatible client and query visibility metrics inside your AI workflow without exporting CSVs.
- •API access pipe Peec metrics into custom dashboards or Looker Studio. The community connector for Looker is already public.
- •GSC and GA4 integrations correlate AI citations with traditional organic traffic on the Advanced plan so you can attribute lift instead of guessing.
- •Browser extension trigger ad-hoc prompts and inspect a competitor's AI footprint without leaving the page you're researching.
- •Prompt tagging and grouping organise tracked prompts by funnel stage, product line, or campaign so reports stay clean as your prompt library grows past 100 entries.
- •Branded CSV and PDF reports white-label exports for agency client reporting, scheduled weekly or monthly.
Pricing:
- •Starter $89/month: 25 prompts, 3 AI models (ChatGPT, Perplexity, Google AI Overviews), 1 project. Suited for solo marketers tracking a single brand.
- •Pro $199/month: 100 prompts, 2 projects, 5 countries, priority email support. Most common plan for in-house marketing teams.
- •Enterprise $499/month: 300+ prompts, 10+ countries, unlimited projects, API access, SSO, and a dedicated customer success manager.
Limitations:
- •Prompt quotas are tight Starter's 25 prompts and Pro's 100 prompts run out fast once you add competitor variations and locale splits, so per-prompt cost on entry tiers is high relative to broader SEO suites.
- •Add-on engines cost extra only ChatGPT, Perplexity, and Google AI Overviews are bundled. Gemini, Claude, DeepSeek, Llama, Grok, and Google AI Mode require paid add-ons that can push the bill 30-50% higher.
- •No content optimisation Peec AI tells you whether you appear in AI answers but does not generate or rewrite content to fix gaps, so you still need a separate content tool alongside it.
- •No traffic attribution the dashboard shows citation frequency, not how many visitors those citations actually sent to your site, which makes direct ROI harder to defend to a CFO.
- •API gated to Enterprise smaller teams that want to feed Peec data into internal dashboards are blocked unless they upgrade to the custom-priced Enterprise contract.
Our Verdict
Peec AI scores 7.5/10 because it is the cleanest, most-funded specialist tool for tracking how your brand shows up in AI search, but the prompt-based pricing and missing optimisation features stop it being a one-stop solution. Peec AI raised $29M and serves 2,000+ marketing teams, including n8n and ElevenLabs, which gives the platform the data depth and reliability you want when reporting AI visibility numbers to a CMO.
For the Basic User, on a small in-house marketing team, the $89/month Starter plan is the cheapest credible way to start measuring AI search presence. Twenty-five tracked prompts is enough to cover your top buyer queries plus a few competitor checks, and the daily synthetic prompt runs mean you spot drops within 24 hours instead of finding out from sales calls.
For the Vibe Builder, Peec AI is the input data layer for an AI content strategy. Pair it with your editorial calendar and a writing tool, identify the buyer prompts where competitors win and you do not, and ship content (or rework existing pages) targeted at those exact prompts. The MCP integration shipped May 2026 means you can also query Peec inside Claude or Cursor while drafting, instead of bouncing to a dashboard.
Skip it if you only need traditional SEO backlink monitoring or organic search rankings -- consider Ahrefs Brand Radar for that. Skip it also if you need built-in content optimisation rather than monitoring alone -- try Profound for an AI search tool with stronger geographic filtering, or Semrush One if you want AI visibility inside a broader SEO suite.
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Frequently Asked Questions
How much does Peec AI cost?
Peec AI is tiered: Starter is $89/month for 25 prompts and 3 AI models, Pro is $199/month for 100 prompts and 5 countries, and Enterprise is $499/month for 300+ prompts, API access, and SSO. All paid plans include a 7-day free trial. Add-on AI engines (Gemini, Claude, DeepSeek, Grok) cost extra in 2026.
Peec AI vs Profound: which should I pick?
Choose Peec AI when you want the largest customer base (2,000+ teams), the cleanest dashboard, and the new MCP integration to query data inside Claude or Cursor. Choose Profound when you need stronger geographic filtering or a different pricing structure on heavy prompt volumes. Both monitor ChatGPT and Perplexity by default.
Does Peec AI have an API?
Yes, but API access is gated to the Enterprise plan in 2026. Peec AI provides a REST API plus a Looker Studio community connector for piping visibility data into custom dashboards. Smaller teams on Starter or Pro can export CSV reports manually but cannot stream Peec metrics into internal pipelines.
Which AI engines does Peec AI track?
ChatGPT, Perplexity, and Google AI Overviews are bundled on every plan. Gemini, Claude, DeepSeek, Llama, Grok, and Google AI Mode are available as paid add-ons. Peec AI is built by the Peec AI team in Berlin and runs synthetic prompts daily across whichever engines you enable.
Can Peec AI replace my SEO tool?
No. Peec AI specialises in AI search visibility, so it tracks brand mentions inside ChatGPT, Perplexity, and Google AI Overviews but does not handle backlink analysis, keyword volume research, or technical SEO audits. Marketing teams typically run Peec AI alongside Ahrefs or Semrush rather than instead of them.
What is Peec AI?
Peec AI is AI search analytics for marketing teams.
Is Peec AI free?
Peec AI has a freemium pricing model. Paid plans start at $89/month.
Who should use Peec AI?
Peec AI is built for vibe builders who want AI to handle the technical work and everyday users who need simple AI-powered tools. Common use cases include ai-search-visibility, competitive-intelligence, agency-client-reporting, content-strategy-research, share-of-voice-tracking.
What are the best alternatives to Peec AI?
Popular alternatives to Peec AI include Posthog, Attio, Clay. Compare features and pricing in our Growth directory to compare options.
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Peec AI
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